Toronto Raptors star and saviour Kawhi Leonard just made New Balance — as in the manufacturer of shoes worn by dads in Ohio — one of the most coppable streetwear brands in existence. At least for now.
Ask the hundreds, if not thousands of hopeful NBA fans who weren’t able to score one of the company’s new “Fun Guy” t-shirts this weekend.
Lines outside of several stores in Toronto this morning … not for a shoe drop, but for “Fun Guy” shirts. pic.twitter.com/06ALB81tBN
— Patrick Cassidy (@PatrickECassidy) May 25, 2019
New Balance recently tapped Leonard to be their new spokesperson in a move that’s proven as brilliant as Leonard is talented. The brand’s first signature Kawhi Leonard sneaker pack, released earlier this month, sold out within minutes.